INTRACLASS #13

Topic: Strategies to consider for e-business development.

Objective: Analyze the evolution of competitive advantages.

DEVELOPMENT

Competitive advantage

Any characteristic of the company that differentiates it from the others placing it in a relative superior position to compete.

SWOT

* Internal Factors

* External factors

Competitive strategy.-

Undertake defensive or defensive actions to create a defensible position in an industrial sector.

RESULT

Identification of the competitive advantages for the application in tourism.