Entradas

INTRACLASS # 30

TOPIC: Efficient use of ICT in business management. OBJECTIVE: Analyze the efficient use of ICT in business management. DEVELOPMENT Web analytics for companies.- -Google RankBrain -Facebook. -Instagram -Twiter -Social networks. Internet publicity.- - See the site (CPM). -Entra site (CPC). -Make an activity (CPL). -Make the campaign (CPA). WEB pages Ecuador.- -Domain name. -Server. -Design. -The idea that sells. Functionalities of the web page.- -Esthetic. -Services and usability. -Information architecture. RESULT For a page to be successful you must obtain an independent domain, the aesthetics is very important in addition to the information.

INTRACLASS # 29

TOPIC: Positioning of search engines SEO. OBJECTIVE: Analyze the SEO search engine positioning. DEVELOPMENT SEO Cycle.- 1. Investigate Keywords. 2. Analyze competition. 3. Analyze website. 4. Improve website. 5. Submit website. 6. Monitor rankings. 7. Report reports. 8. Generate links. SEO Tools.- - MOZ -SEOBOOK -SEOQUAKE -GOOGLE KEY WORD TOOL -WEBSITE GRADER -SEO SCORES -SEOSITE CHECK UP Analytics for companies.- -SOCIAL MENTION.   RESULT: It was possible to analyze the cycle of SEO positioning strategies, as well as explain about SEO tools.

INTRACLASS # 28

TOPIC:  GOOGLE SITES. OBJECTIVE:  Create a web page for the tourist promotion of the JUMÓN Parish. DEVELOPMENT Create a Google site.- 1. On a computer, open the new version of Google Sites. 2. Bottom right, click Create. 3. Add content to your website. 4. To post the changes, click Publish up on the right. Make a copy of a website.- 1. On a computer, open the website you want to copy in the new version of Google Sites. 2. At the top right, click More More than Duplicate website. 3. Under "File name", type a name for the copied website. 4. Optional: To change the website's location, click Change. 5. Click on OK. Note:  If the website is large, it will take a few minutes to copy. Name a website.- 1. On a computer, open a website in the new version of Google Sites. 2. Top left, click on Site without title. 3. Enter the name of the file on your website. 4. Press the Enter or return key. Change the name of a website.- 1. ...

INTRACLASS #27

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T OPIC: Ebusiness opportunities. OBJECTIVE: To efficiently use TICS in business management. DEVELOPMENT GOOGLE PENGUIN.-   Penguin is the official name for the update of the Google algorithm designed to fight the webspam. This update was launched in April 2012. It focuses on the off-site factors of a website, rewarding those sites that have a profile of links with links of high quality and unmanaged domains, and trying to punish those pages that have violated the Google guidelines, which have profiles of Unnatural links, too many links in low quality sites, etc. It was Google who, from the beginning, decided that the links generated to a website were a sign that their content was relevant. That's why everyone started generating links to gogo. However, Google Penguin is a "where I said, I say Diego". The improvements that implement the algorithm include a better detection of links of little value, bought, in networks of articles, directories and basi...

INTRACLASS #26

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TOPIC:  Online and off line strategies for tourism promotion. OBJECTIVE:  To use on-line and off-line strategies for the promotion of tourist attractions.  DEVELOPMENT R ESULT A blog was created to share information about the tourist destination, in addition to flyers and advertising spots for its dissemination.

WORK IN GROUP #3

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EXTRACLASS #11

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